LA OLYMPIC BID
72andSunny and the City of Los Angeles have embarked on a journey to convince the Olympic committee to host the Olympics in LA. I was honored to be a part of branding this campaign.
Designed one of five Olympic pins that folks traded during Rio2106.
Part of convincing the Olympic committee to bring the games to Los Angeles in 2028 involves making content that shows them where each event can be held. The goal of this lettering project was to embody the badass energy of Los Angeles.