Me and Josef Albers hangin' out.
STORY TIME
I am an odd mix of things.
My dad was born in Egypt and my mom was born on an airforce base in Ohio.
And just like my parents, the things I love don’t belong together.
I love art films and rom coms. I love Egyptian Molokhia and In N’ Out burgers.
I especially love finding humor where it’s not supposed to be.
And when I’m lucky, it shows up in my work.
My dad was born in Egypt and my mom was born on an airforce base in Ohio.
And just like my parents, the things I love don’t belong together.
I love art films and rom coms. I love Egyptian Molokhia and In N’ Out burgers.
I especially love finding humor where it’s not supposed to be.
And when I’m lucky, it shows up in my work.
WORKING
2021 – Now
2018 – 2021
2016 – 2018
2014 – 2016
2012 – 2014
2018 – 2021
2016 – 2018
2014 – 2016
2012 – 2014
Wieden + Kennedy, Portland
DoorDash, Nike, HP & New Biz
Mother New York
Tripadvisor, Stella Artois, Instagram, New Biz
72andSunny
Google, LG, Coors, Starbucks, LA2028
McKinney
Samsung, Crocs, MOOG Music, and #ShredYourEx
Publicis – Razorfish
Netflix, T-Mobile, and Toyota
DoorDash, Nike, HP & New Biz
Mother New York
Tripadvisor, Stella Artois, Instagram, New Biz
72andSunny
Google, LG, Coors, Starbucks, LA2028
McKinney
Samsung, Crocs, MOOG Music, and #ShredYourEx
Publicis – Razorfish
Netflix, T-Mobile, and Toyota
PITCHES WON
Wieden + Kennedy
Mother NY
72andSunny
McKinney
Razorfish
Mother NY
72andSunny
McKinney
Razorfish
DoorDash
Tripadvisor
Cîroc
LG
Allstate
Crocs
Netflix
Tripadvisor
Cîroc
LG
Allstate
Crocs
Netflix
TEACHING
2019 – 2022
2019 – 2020
2016 – 2022
2013 – 2014
2019 – 2020
2016 – 2022
2013 – 2014
Mentor, MAIP 4A’s
Mentor
Professor, School of Visual Arts
Co-taught the graduating advertising class with Andrew Kim.
Adjunct Professor, Art Center College of Design
Held weekend-long workshops that prepared each graduating class for life in advertising.
Guest Lecturer, Stanford University
Guest Lectured on code and internet art for professor and artist Ben Bigelow.
I don't normally show lectures like this, but it's the closest I'll ever get to a good school in my entire life.
Mentor
Professor, School of Visual Arts
Co-taught the graduating advertising class with Andrew Kim.
Adjunct Professor, Art Center College of Design
Held weekend-long workshops that prepared each graduating class for life in advertising.
Guest Lecturer, Stanford University
Guest Lectured on code and internet art for professor and artist Ben Bigelow.
I don't normally show lectures like this, but it's the closest I'll ever get to a good school in my entire life.
RECOGNITION
PUBLICATIONS
Cannes Titanium
Cannes Gold Lion
Cannes Gold Lion
Cannes Silver Lion
Cannes Silver Lion
Cannes Silver Lion
Cannes Silver Lion
Cannes Bronze Lion
D&AD Yellow Pencil
D&AD Graphite Pencil
D&AD Graphite Pencil
One Show Best of Discipline
One Show Best of Discipline
One Show Gold
One Show Gold
One Show Gold
One Show Gold
One Show Gold
One Show Gold
One Show Gold
One Show Silver
One Show Bronze
One Show Bronze
One Show Bronze
Type Directors Club ‘69
Type Directors Club
D&AD Wood Pencil
One Show Bronze
LIA Awards
Webby Awards
Cannes Gold Lion
Cannes Gold Lion
Cannes Silver Lion
Cannes Silver Lion
Cannes Silver Lion
Cannes Silver Lion
Cannes Bronze Lion
D&AD Yellow Pencil
D&AD Graphite Pencil
D&AD Graphite Pencil
One Show Best of Discipline
One Show Best of Discipline
One Show Gold
One Show Gold
One Show Gold
One Show Gold
One Show Gold
One Show Gold
One Show Gold
One Show Silver
One Show Bronze
One Show Bronze
One Show Bronze
Type Directors Club ‘69
Type Directors Club
D&AD Wood Pencil
One Show Bronze
LIA Awards
Webby Awards
Grand Prix
Direct
Brand Experience
Brand Partnership
Real-Time Response
Multi-Platform Social
Social Engagement
Social Direct
Integrated
Media
Integrated
Integrated
Social Media
Integrated
Brand Partnerships
Social, Real-time Response
Social, Active Engagement
Direct
Film – New Ideas
Film – Use of Media
Innovation
Creative Effectiveness
Omnichannel
PR
Zizi Poster
Ascenders 2023
Tripadvisor Brand Refresh
Wifi Whisperer
Human Mothers Day
Starbucks Year of Good
Direct
Brand Experience
Brand Partnership
Real-Time Response
Multi-Platform Social
Social Engagement
Social Direct
Integrated
Media
Integrated
Integrated
Social Media
Integrated
Brand Partnerships
Social, Real-time Response
Social, Active Engagement
Direct
Film – New Ideas
Film – Use of Media
Innovation
Creative Effectiveness
Omnichannel
PR
Zizi Poster
Ascenders 2023
Tripadvisor Brand Refresh
Wifi Whisperer
Human Mothers Day
Starbucks Year of Good
TDC Annual
Typism Book 6
Typism Book 5
Typism Book 4
ADWEEK
CNN
Huffington Post
Creativity
Typism Book 6
Typism Book 5
Typism Book 4
ADWEEK
CNN
Huffington Post
Creativity
#69
1 Piece Featured
2 Pieces Featured
1 Piece Featured
LA Originals
Women’s March 2017
#ShredYourEx
#ShredYourEx
1 Piece Featured
2 Pieces Featured
1 Piece Featured
LA Originals
Women’s March 2017
#ShredYourEx
#ShredYourEx